Explore Attrition Using a Dataset Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. Merck Case Study: Build a Decision Tree EXPLORE. Please connect with us via email for assistance. Please contact me to discuss my learning needs. Led by Prof. Christopher D. Ittner,. Responsible Impact Takes Center Stage at the 2023 Jacobson Global This course is designed to impact the way you think about transforming data into better decisions. After filling the form, they will be directed to the payment page. We encourage faculty members around the globe to participate. Business Analytics: From Data to Insights at The Wharton School From $2,750 Mar 9May 11, 2023 Online 9 weeks $2,750 Email address Country code Phone number I agree to the processing of my personal data, including its transmission to the Provider of this course. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. Using data collection methods in the forms of passive data collection, media data collection, and descriptive data collection along with A/B testing. And how can analytics help you make better business decisions? Learn more about Wharton Onlines Business Analytics Specialization before enrolling in the program. This information will be noted in the program brochure. Whartons Duncan Watts discovered 17% of Americans consume television news from partisan left- or right-leaning sources compared to just 4% online. In addition, Microsoft Office and a PDF viewer are required to access documents, spreadsheets, presentations, PDF files, and transcripts. Business Analytics Certificate Program Online - Wharton How Data Analytics Can Help Deliver Social Good December 20, 2022 How Analytics Is Changing Finance November 29, 2022 Beyond Business: Humanizing ESG December 13, 2021 Accessibility, Identify Effective Methods for Collecting Customer Data, iD Fresh Food Case Study: Practice Using Historical Data, Vanderbilt Medical Center Case Study: How to Improve Predictions, iD Fresh Food Case Study: Apply Optimization Models, IEC in Sports Case Study: Apply Prediction Models, Data Analytics Simulation: Strategic Decision Making, Identify and interpret effective methods for collecting data on customer behavior, Use customer data to make better business decisions, Videos pertaining to each weeks learning, Assignments, quizzes and reading materials, Access to all the program videos, webinars and participate in group discussions and assignments. Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. How to build an effective analytics practice: 7 insights from MIT Gain hands-on experience with machine learning. Check back to this program web page or email us to inquire if future program dates or the timeline for future offerings have been confirmed yet. After the published start date of the program, you have until the midpoint of the program to request to defer to a future cohort of the same program. Business Analytics From Data to Insights at The Wharton School Each program includes an estimated learner effort per week. No surprise from Wharton, well teach you how to use financial analytic tools, but well also show you how to manage people through people analytics. Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required. This website stores cookies on your computer. professors, youll learn how data is used to assess what drives financial performance and to $79/month Wharton AI & Analytics for Business - Analytics at Wharton This program is scored as a pass or no-pass; participants must complete the required activities to pass and obtain the certificate of completion. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. The course provides essential tools and information required to enhance their performance, teaching how to transform data into a competitive advantage. Analytics at Wharton brings together eight programs at the School - AI and Analytics for Business, Computational Social Science for Business, Penn Wharton Budget Model, People Analytics, Wharton Neuroscience, Wharton Research Data Services, and Wharton Sports Analytics and Business Initiative. Duration: 4-6 weeks (5-6 hours/week). The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. Study real-world examples from consumer packaged goods, financial services, media, retail, apparel, and technology. In the 21st Century, its not what you know that matters; its how you use what you know that will determine your success in business and in life. Business Analytics: Data-Driven Strategy Big data and analytics are more than technology and data science problems to be relegated to specialists. These are the topics for the graded assignments: Identify Effective Methods for Collecting Customer Data A business intelligence analyst at a tech company, say, Spotify, might analyze large amounts of data to generate insights and reports that management can use to make decisions. Media Data Collection: Radio, Television, Mobile, etc. Step 3: To create an account, fill in all the required details and finalize by tapping Create Account. If youre ready to enroll now, click the button below. Class profiles vary from one cohort to the next, but, generally, our online certificates draw a highly diverse audience in terms of professional experience, industry, and geography leading to a very rich peer learning and networking experience. We have summarized the process of turning raw data into actionable insights into a simple and easy-to-follow 5-step process. These cookies are used to collect information about how you interact with our website and allow us to remember you. 6-8 hours per week, US$2,750 Write prescriptions for data-driven decision-making for your organization using optimization models. The Business Analytics program is designed to give participants an understanding of how to look at data and identify insights, improve their ability to make long-term predictions, and prescribe future actions to help make better business decisions. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. The course on operations analytics, taught by three of Wharton's leading experts, focuses on how the . Cory Newton on LinkedIn: BUSINESS ANALYTICS: FROM DATA TO INSIGHTS Peer learning adds substantially to the overall learning experience and is an important part of the program. Duration: 4 weeks (1-2 hours/week). EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Anheuser-Busch Professor of Management Science; Professor of Operations, Information and Decisions; Department Chairperson, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Associate Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, The K. P. Chao Professor; Professor of Marketing; Faculty Director, Wharton Customer Analytics Initiative; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Co-Director, Wharton Customer Analytics Initiative (WCAI), The Wharton School, Research Interests: Pricing, social influence, social networks, Associate Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Research Interests: Global collaboration, teamwork, knowledge sharing, information-technology use, human and intellectual capital, Geoffrey T. Boisi Professor of Accounting, The Wharton School, Research Interests: Corporate disclosure, institutional investors, stock market anomalies, Practice Professor, Operations, Information and Decisions, The Wharton School, Research Interests: People analytics, judgment under uncertainty, organizational behavior. Business Analytics: From Data to Insights - Wharton School | DataKwery Delivered in collaboration with program partner Emeritus: This program is also offered in Spanish. Besides, data is a crucial form of understanding business, and it doubles every three years. This course provides an overview of the field . Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. Deepfake scams are becoming more common, thanks to a number of free deepfake apps that are just a Google search away. Accessibility. Leadership & Management Certificate Program (Wharton Executive Education) 6. The digital certificate will be sent approximately two weeks after the program, once grading is complete. How Entrepreneurs Can Use Machine Learning to Make their Business Successful? 3. Cohort changes may be made only once per enrollment and are subject to availability of other cohorts scheduled at our discretion. View the program page in Spanish , Christopher D. Ittner, PhDSee Faculty Bio, EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Xingmei Zhang and Yongge Dai Professor; Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Anheuser-Busch Professor of Management Science; Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Professor of Operations, Information and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Senthil Veeraraghavan, PhDSee Faculty Bio, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, Business Analytics: From Data to Insights, Blended Learning Solutions for Organizations, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies. In this course, four of Wharton's top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. All the contents of the course would be made available to students at the commencement of the course. Learn how you can build data-driven decision-making skills with Wharton Executive Education's Business Analytics: From Data to Insights program. All programs are designed to fit into your working life. The strategy to build an analytics practice is simple. Abimbola Fabelurin on LinkedIn: Business Analytics: From Data to completion of the online program. Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. Introduction to Regression Analysis (2:51), Implementation of the Model - Part II (5:13), Radically New Data Sets in Marketing (7:49), Assignment: Identify Effective Methods for Collecting Customer Data. Business Analytics: From Data to Insights (Wharton Executive Education) 3. If your enrollment had previously been deferred, you will not be entitled to a refund. If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly. Leveraging actionable, data-driven insights can provide more control over areas where money may be leaking from your business, and the number of new possibilities is increasing tremendously. Duration: 4 weeks (4-5 hours/week). or get US$275 off with a referral, Enroll your team and learn with your peers. Operations Analytics | Coursera Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. This program is right for you if you are a: +1.215.999.8689 Big Data Analytics for business: transforming raw data into insights iD Fresh Food Case Study: Apply Optimization Models Technology-oriented professionals, online marketers, statisticians, automation innovators, and data professionals will benefit from this four-week certificate. Correlation, causation, forecasting, regression analysis, and simulation tools, Visualizing and interpreting data, understanding optimization models and decision trees. Offered by Wharton School of the University of Pennsylvania, Executive Education. Please email us with the details of the program you are interested in, and we will assist you. All deferral requests should be sent to admissions@emeritus.org. If you are uncertain about program prerequisites and your capabilities, please email us at the ID mentioned above. In this course, Whartons top professors and pioneers in the field of people analytics will explore the state-of-the-art techniques used to recruit and retain great people, and demonstrate how these techniques are used at cutting-edge companies. A vibrant buzz filled the Lauder auditorium the morning of February 10th, as twenty-three teams prepared to present their business ventures to a panel of alumni. Pleased to have spent the past 4 months further deepening my competence in the field of Analytics with Wharton Executive Education & Wharton Online. You will also discover how to bridge any knowledge gap that may exist between your data science teams and the C-suite and convert model-based recommendations into actionable insights and better managerial decisions. Videos featuring expert Wharton faculty provide dynamic explanations of frameworks and concepts. This program is appropriate for anyone who touches the product life cycle, growth strategy, or marketing practice, and there are no prerequisites required. Wharton Executive Education | Business Analytics Program The nine modules of this course are designed to help professionals, managers and leaders better understand how big data works and how insights taken from big data can be used to make . For the first time in history, business leaders can make personnel decisions based on deep analysis of data. Step 4: Candidates will be directed to the application page where they have to fill in additional details about themselves. Yes, you can register up until seven days past the published start date of the program without missing any of the core program material or learnings. Learn how you can build data-driven decision-making skills with Wharton Executive Educations Business Analytics: From Data to Insights program.Led by Prof. Christopher D. Ittner, learn how to look at data and derive insights to create future strategies that help enterprises succeed. Upon successful completion of the program, you will receive a smart digital certificate. From Data to Insights: The Blueprint for Your Business In this course, Whartons top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. forecast future financial scenarios. The A/B Testing Simulation is modeled after real-world interfaces, the Simulation provides students with a highly interactive look into the world of A/B testing, and engages them throughout the entire process from setting up questions to reading the outcome data to find actionable insights. Make data-driven decisions that improve customer satisfaction, increase sales, and drive revenue growth. Is taking the Wharton Business Analytics specialization from - Quora How has Kohl's been using analytics for smartphone targeting? The program has over 170 video lectures from Wharton's expert faculty, providing general information about concepts and frameworks. The program fee is noted at the top of this program web page and usually referenced in the program brochure as well. How does American Express use social media data to predict whether you are going to give up your American Express card? Marketing Analytics: Data Tools and Techniques will help you understand the tools and tactics used to make data-driven decisions for your company or business. Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level. A dedicated program support team is available 24/5 (Monday to Friday) to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience. Well help you understand customers and markets through customer analytics. Prof Christopher D. Ittner, Prof Peter Fader, Prof Raghuram Iyengar, Prof Senthil Veeraraghavan, Sergei Savin, Ron Berman, Prof Noah Gans, Prof Eric Bradlow, and Mattew Bidwell will be teaching the curriculum. Apply Data Analytics to Your Workplace. No business school is better placed than Wharton to help you take charge of information, not be overwhelmed by it. View Brochure_Wharton_Business_Analytics_03_May_19_V36 (1).pdf from ACCOUNTING 22:010:603 at Rutgers University. In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. Find available AI and business analytics courses and programs for professionals offered in person and online. In this course, taught by Whartons acclaimed accounting Leaders in EMEA insurance prioritize advanced analytics | McKinsey Learn more. MBA Major in Business Analytics - MBA Inside Learn more about Analytics Partnerships , Learn more about Professional Engagement . No, only verified digital certificates will be issued upon successful completion. However, you can download files of video transcripts, assignment templates, readings, etc. According to a 2020 Sisense COVID-19 survey, 55% of companies used data to improve efficiency during the pandemic while 47% relied on it to improve customer interactions and 45% used it to predict business outcomes. Duration: 3 months online, 68 hours per week, +1.215.999.8689 Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. Some programs include a final project submission or other assignments to obtain passing status. Delivered in collaboration with program partner Emeritus: The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Assistant Professor of Marketing, The Wharton School, Research Interests: Marketing analytics, data-driven design, decision support, preference measurement, Blended Learning Solutions for Organizations, Business Analytics: From Data to Insights, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies, Marketing Manager (traditional, digital, or omni-channel) who aims to use analytics to improve marketing ROI, Business or Data Analyst who wants to gain expertise in marketing-specific applications such as regression analysis and conjoint analysis, General or Business Manager who wants to take a broad, customer-centric view of innovation for better decision making, Product or Brand Manager who seeks to explore analytics techniques to optimize the impact of their marketing investments. In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded. Privacy Policy. More than 50 percent of our participants are from outside the United States. Business processes that can be supported by self-serve analytics and dashboards. Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. All school and university names, program names, course names, brochures, logos, videos, images, and brand references used in this website are for identification and informational purposes only. Download Your AI App for Business Central . We have designed this program to fit into your current working life as efficiently as possible. Business Analytics. Special pricing is available for groups. The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. IEC in Sports Case Study: Apply Prediction Models This is why they require trained professionals and opting for the Business Analytics: From Data to Insights training will give you a value-added skill. They also offer a chance to experience the Wharton culture. Courses for Professionals - AI & Analytics for Business Some programs do have prerequisites, particularly the more technical ones. Yes, the learning platform is accessed via the internet, and video content is not available for download. Step 1: To enroll in the Business Analytics: From Data to Insights training program, visit the official course link:https://online-execed.wharton.upenn.edu/.
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